Day 2 of Blogfest
It all began with a challenging workout from FrogFitness - you wouldn't believe these machines! Core, baby! all about the core!


We started with breakfast from General Mills (yes we had vegan options!) and Regan Jones shared wonderful Instagram tips and insight!
Next we heard from GIGI of GigiEatsCelebrities share about "Make Love to the Camera" and vlogging! (i.e. one of my fears/weaknesses!) I can sing, perform, speak in front of thousands but if you put a video camera up in front of my face I freeze or ramble on very nervously. (Even if a videographer asks me at my friends' wedding receptions for advice or kind words for the couple, all I can think of is "Congrats!"!)
Poll your audience, Gigi says. What's your niche?
Create an outline
Practice in front of a mirror or a friend.
Equipment (especially a mic/audio) matters. Do your research. Clothing (maybe just your top/blouse/shirt matters). Lighting: Natural is best. Backdrop: plain wall black or blue). SMILE.
Don't be hard on yourself.
Eat a light snack so you're charged!
Post Production/Editing...
Promote
Yetti mic or Lavalierre mic she recommends.
So when you make a blurb or mistake Stop, breathe, don't move, collect yourself, so that it's easy to cut/edit.
Use Linda.com
Isn't she adorable? She's almost as cute as my Gigi (my pomapoo):

THEN that was the moment when we got to hear from our Keynote Speaker, Heidi Powell!
Have a great team of Support
It's not just diet & exercise.
It's mental and emotional.
Feeling Fulfilled.
Don't reinvent the wheel and DO learn from others!
1.They don't care how much you know until they know how much you care.
2. Be unapologetically YOU. Guilt/shame don't have a place in anyone's heart/mind/soul!
3. Comparison is the thief of joy
4. Stay in your own D*** lane!
5. If you fall, embrace failure.
6. Comfort is the thief of progress
7. Get on the court
you can't win if you don't play
8. Write share Act as if 1 million are reading
9. Never get too big for your people they are everything
-GRATITUDE!-
10. Keep learning!
11. Listen to doubters they're insecure
12. Just say No (full plate syndrome)
13. Don't do it for the $ do it for the passion
14. Grind! Hustle! but don't grind yourself into the ground.
Self Care
Beneficially Selfish
15. Give back community service, find yourself by giving to others
16. Always: you're 3 feet from gold!

After Lunch from the National Dairy Council (yep they gave us a vegan option!)
Chantal Broderick was there with laryngitis, so Marisa acted as her voice and did a great presentation on Podcasts:
people aren't just scrolling they come to hear what you have to say
Get your message heard
Build your brand
Universe on wheels!
Create a personal connection with them and via the familiarity of your voice.
Introduce your audience to other products and services
What are you ridiculously passionate about??
Why do you want to start a podcast?
Your #1 goal?
Continuous or multiple short series?
Educate or Entertain?
Interview style or commentary?
How often? Daily/Weekly? Biweekly? Bimonthly?
*Blue yetti $130.
Choose topic define ideal customer
choose equipment
plant your format
create a plan
Decide on the Player.
Plan and script your 1st six shows
Record & edit those.
Then publish
promote
repurpose
REPEAT
Sub/microtopics
Short teaser?
hook
Snippet
Soundbite - these are like an Email "Subj." line
Opening music
Short intro
Sponsor Ad?
Main Content
Take Away
Show #
Plan release Date
Theme/topic
Guest
Sponsor
Bonus material
Email your guest the interview questions before!
Plan show
Plan topics
Contact the guest(s)
Book guest interviews
Collect guest info
Script the show
post production
load the show
Notify the guest their show is live
Post on Social Media
Repurpose the content
Tiger time: Fiercely protect your quiet time/blogtime/podcast planning time
Text expander
FAQ
Wear headphones
Choose a quiet space
good wifi
switch off notifications/cell phone etc
Listen to the podcast before you are a guest!
Do research about audience
Ask the interviewer host for questions before
Prepare your answers write, mirror, practice
3 key messages
Show that you're an expert but don't sell our products/services the whole time
Lisasimone.com
Start today
answer 7 crucial questions
Complete your Idea hub experience
Decide on format/create a plan
Last but not least we heard from Natalie Jill from Trigger Point. Her story is so powerful!
Self imposed STOP (negative self talk, "I can't!" etc)
7 day Jump Start
Unprocess your diet
Driving core motivator?
Sales-getting to know you
Marketing - kiosk in the mall
People find $ to pay for what they want regardless of cost.
What is your brand?
Your image vs your target? Audience?
Change your st, Plan your plate, and your weight
What makes me Special?
How am I perceived?
Who do I want to help?
How do I wanna be perceived?
Who is your target Audience?
What problem do they have that you can help with?
Where do they hang out?

Hey y'all, do you see recurring themes in these two posts (Blogfest Days #1 and #2)? Selfcare, learning to say NO, what can I offer to my followers? I see a lot of the same awesome stuff (even the yetti mic!)! I came back blown away!
Thanks again Fitapproach and IdeaWorld FitExpo for an outstanding #Blogfest!
Here I am with another favorite blogger/good friend at the Networking happy hour!

and Another, one who I loved dancing with on Thursday because she knew all the same songs & lyrics!:

and last but certainly not least, this cute lil guy probably shows how tired we all felt but Fitness keeps us going:
